Did you know that by 2020 the cloud market is expected to reach $241B? Don’t be left behind, and make sure that you are storing your most valuable consumer insights properly. If you have a desk full of DVD’s or even VHS tapes, please reach out to Abby at abby@qualvault.com to ensure that you are […]
Category: Qual Tips
The Top 5 Times You Wished You Could Review Prior Qual
A new team member/agency/boss starts 3 weeks after critical foundational qual. If only they could have been there… Management has ingrained (wrong) ideas that you’ve been fighting the whole project. If only they could see the consumer reaction… A year later, after the whole team except you has turned over, the same research question […]